Travis Cadman: How to Perfect Build to Rent

The build to rent real estate concept, or BTR, has entered the public limelight over the past few years, providing a valid alternative to the traditional single and multifamily markets. The BTR concept is tailored to the modern tenant, no matter what stage of life he or she may be in, and with renting on the rise, more tenants are looking to this service-driven solution. The question is, how can you best capitalize on the BTR market? Here’s a rundown on some of the key factors you should be focusing on when looking at Build-to-Rent opportunities, according to real estate investing expert Travis Cadman.

First, as with anything else in real estate, remember the importance of location. As with any real estate investment the choice of location and sub-market will play a large role in rents, vacancy rates and overall appeal of your project. With the Build-to-Rent model, you have the opportunity to not only research the market but to choose the one that will best suit your project and help set you up for success. .
You should be looking to sub markets which show solid rental growth on both single and multifamily properties as well as low vacancy rates, respected school divisions and easily accessible community amenities and shopping.

Build-to-Rent provides the unique opportunity to design a mixture of layouts, both single and multifamily, for your community. By offering large, medium, and small layouts, you’ll be able to meet the needs of those with various budgets. This will help reduce turnover and capitalize on the premium rental rates available with this style of development. With the right approach to your BTR community, you can be confident that your development will experience strong retention rates and meet your financial expectations.